In a quaint local candy store, an older couple both wearing hats and using canes for mobility are browsing for sweet treats.

Your town is not a fit for everyone, so how do you attract new people?

You’ll never get everyone to like your town. It takes a certain person to appreciate your local quirks and charm. That’s OK because you’re not trying to get everyone on earth to move there, nor to force everyone to stay.  The goal is for people to want to move there or want to stay for the…

An empty lot with pop-up booths and a food truck, with diverse people enjoying the market.

Melody Warnick and SaveYour.Town are Keeping and Attracting Talented People in Rural Places

Melody Warnick’s books have been refreshing reads for me in thinking about how people and place interact to create the culture in rural communities. In This Is Where You Belong, Melody talks openly about her own struggle to feel connected when she moved to a new town. In If You Could Live Anywhere she shares…

A mood board collage of photos of Becky McCray and Deb Brown helping rural communities, with the title 2024 Helping You Along the Way

How SaveYour.Town is helping small towns in 2024

See our mood board, above? It’s all about how SaveYour.Town is helping you along the way in 2024 and beyond. Deb Brown and I picked that phrase, helping you along the way, because we know that you’re full up on work to do. You’re probably involved in multiple organizations in your community. Certainly you are…

A group of pre-school age children wearing hardhats and holding shovels turn the first shovelfuls of dirt at a ceremony to celebrate the start of construction on a new Head Start Center on the Spirit Lake Reservation in North Dakota. Colorful balloons and ribbons surround the children.

Celebrate each step of the project, even the boring ones

I have so many stories from the amazing communities in Washington and Idaho that I toured and supported last month. People are doing heroic work to make their communities better. A new recreation area and ballfield is in process in Deary, Idaho. The next step is to install a culvert across part of it. Inspired…

A diverse group of people line the street in a small town, watching a marching band in a parade.

You can’t order people to collaborate

And you can’t plan your way there, either. I ran into another one of those outdated “how to fix your rural community” prescriptions. I think you know the type I mean, written to address the “official leaders.” It started with shared vision, then planning (lots of planning), recruiting additional participants, assigning parts of the plan…

Survey of Rural Challenges logo

Here’s why I started the Survey of Rural Challenges

Could you help us spread the word on the Survey of Rural Challenges to as many people as possible? You could repost, add to your newsletter, print it in the local newspaper or share in meetings and presentations now through the end of May. Use this link: SaveYour.Town/survey2024  Thank you!  The very first time I…

A light skinned woman and a medium skinned man with a gray beard stop for selfie in front of a brick sign that says Harvard Kennedy School

Our natural rural collaboration vs. our giant silos

A couple of times last year I had the chance to hear Dell Gines talk about collaboration. Both times, he used the phrase “build robust networks for targeted purposes.” That resonated for me as Deb Brown and I often tell you stories about Building Connections and turning your crowd into a powerful network as part…

A pile of snapshots showing diverse volunteers at work in their communities

Get more volunteer help with small steps

What’s the best way to get volunteers to take lots of required training or complete an intensive commitment? Help them take small steps. Take a large volunteering goal: Break it into easier subgoals: And make it flexible for them: It’s the same goal! But wording it differently made a big difference in how volunteers reacted…

A vintage sign on a downtown building says, "Telephone. Telegrams may be telephoned."

Who’s in your message group? An Idea Friendly way to stay motivated

Two people at the Oklahoma Arts Council conference mentioned their support message groups. This is such a simple idea I wanted to share it with you.  Alena Jennings said people call her The Doodle Lady because she runs The Doodle Academy, an art experience education business in downtown Ponca City. Alena has connected with several…

Hands holding a smartphone as a camera in the foreground. In the background string lights are shown in pleasing unfocused bokeh.

10 small steps toward a better community that don’t require permission

You’d like to do more for your small town or rural community, but you’re held back by at least a couple of things: You don’t actually need either of those. Small steps can be meaningful and usually don’t require permission. That’s why Deb and I say: 99% of the best things you can do for…

A group of light skinned people gathered on the outdoor deck of a cafe, some seated at tables while others lean on the railing. They're talking and smiling.

3 key quotes from a big city mayor that small towns can absolutely steal

It’s the holiday season, so I wanted to share something short and still useful. I found these quotes from former Oklahoma City Mayor Mick Cornett, from when he spoke to the very rural Red Carpet County Tourism Association in Alva, Oklahoma. I picked these because you can adapt them for your community, no matter what…